In the past few years, much has been made about food uses for insects. However, little has been publicly available to understand total addressable market, consumer profiles, and how insects could fit into eater's current aspirational diets and other nutritional trends.

NACIA and member Aspire Food Group are pleased to launch the largest publicly available consumer acceptance research about insects as food. The research, conducted in 2020 by the Hartman Group, casts light on total addressable market, consumer profiles for those who have tried insects, or who are open to it, as well as insights about what types of food products could best reach these eaters.

Report is available to download at nacia.org