Plant protein pioneer ChickP Protein, Ltd. is forging ahead in the active nutrition market to fill the surging demand for natural, high-protein, plant-based nutrition bars and similar on-the-go, better-for-you products. The company developed a line of prototypes, powered by its signature, 90% chickpea isolate, to fit the requirements of active lifestyle consumers and others who live life on-the-go.

At the upcoming Fi Europe 2023 in Frankfurt, the company will showcase a range of granola-based creations including chickpea protein-enriched cereal and energy bars. The samples are composed of nuts, seeds, oats, and green buckwheat, infused with a minimum of 30% of their proprietary, 90% chickpea isolate. They are naturally mildly sweetened with honey and agave and are rich in fiber.

“The key challenge in fortifying energy snacks with vegan forms of protein, is avoiding a bitter aftertaste while retaining a crispy texture,” explains Maor Dahan, head of development and applications for ChickP. “Our chickpea isolate solves both challenges. It has a neutral flavor plus a fine consistency for seamless integration. Moreover, it is a complete protein providing all the essential amino acids, including naturally occurring branch-chain amino acids essential for building and maintaining muscle mass. This makes our 90% chickpea protein isolate the ideal choice for those seeking not just protein but a comprehensive nutritional solution.”

ChickP pioneered the breakthrough patented technology for producing the flavorless and odorless 90% chickpea isolate, setting a new standard for delivering an all-natural, clean-label and highly functional ingredient uniquely tailored to suit an array of vegan, plant-based alternatives. It is easily incorporated into dairy analogs such as ice cream and barista creamers, as well as cheese, and even as a replacement for eggs.

With the powerful animal-free food and beverage trend driving the industry toward plant-based snacks, ChickP’s sustainably sourced chickpea protein isolate has been designated a finalist at the Fi Europe protein innovation awards. As ChickP focuses on improving the active nutrition sector, the company remains committed to continue innovating and supplying its cutting-edge plant-based protein solutions as premium ingredients for an even broader range of food and beverage applications.

Visit ChickP at Fi Europe, Frankfurt, November 28-30, Booth #3.0J160 or www.chickp-protein.com