15th November 2023 Product update: newprotein staff writer
Protein-fortified, Granola-based Products Will be Showcased at ChickP FiE Stand
Plant protein pioneer ChickP Protein, Ltd. is forging ahead in the active nutrition market to fill the surging demand for natural, high-protein, plant-based nutrition bars and similar on-the-go, better-for-you products. The company developed a line of prototypes, powered by its signature, 90% chickpea isolate, to fit the requirements of active lifestyle consumers and others who live life on-the-go.
At the upcoming Fi Europe 2023 in Frankfurt, the company will showcase a range of granola-based creations including chickpea protein-enriched cereal and energy bars. The samples are composed of nuts, seeds, oats, and green buckwheat, infused with a minimum of 30% of their proprietary, 90% chickpea isolate. They are naturally mildly sweetened with honey and agave and are rich in fiber.
“The key challenge in fortifying energy snacks with vegan forms of protein, is avoiding a bitter aftertaste while retaining a crispy texture,” explains Maor Dahan, head of development and applications for ChickP. “Our chickpea isolate solves both challenges. It has a neutral flavor plus a fine consistency for seamless integration. Moreover, it is a complete protein providing all the essential amino acids, including naturally occurring branch-chain amino acids essential for building and maintaining muscle mass. This makes our 90% chickpea protein isolate the ideal choice for those seeking not just protein but a comprehensive nutritional solution.”
ChickP pioneered the breakthrough patented technology for producing the flavorless and odorless 90% chickpea isolate, setting a new standard for delivering an all-natural, clean-label and highly functional ingredient uniquely tailored to suit an array of vegan, plant-based alternatives. It is easily incorporated into dairy analogs such as ice cream and barista creamers, as well as cheese, and even as a replacement for eggs.
With the powerful animal-free food and beverage trend driving the industry toward plant-based snacks, ChickP’s sustainably sourced chickpea protein isolate has been designated a finalist at the Fi Europe protein innovation awards. As ChickP focuses on improving the active nutrition sector, the company remains committed to continue innovating and supplying its cutting-edge plant-based protein solutions as premium ingredients for an even broader range of food and beverage applications.
Visit ChickP at Fi Europe, Frankfurt, November 28-30, Booth #3.0J160 or www.chickp-protein.com
Date Published: 15th November 2023
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Note: This content has been edited by a newprotein.net staff writer for style and content.
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